The culture of our day can be incredibly noisy. At times the thought pollution in my mind becomes so much that it is hard to stay focused and have clarity. As I was considering what I did even today, it occurred to me that so many things clamor for my attention and it can constrain my ability to focus and act at times. I am an entrepreneur in the Commercial Real Estate market and there are so many ways to make a buck that sometimes it is easy to chase ALL the golden eggs and wind up (a) “broker” than broke! So how do you gain focus and clarity to be successful in life?
No matter what market you do business in; you will compete against other businesses. We live in a hyper turbulent market in which there is constant competition. Someone is always gunning for someone else’s market share and trying to dominate a category. (Retail, sales of any kind, and any other product in the free economy) So how do individuals or brands delineate themselves from the pack? What defines you from your competition? Continue reading
One of the toughest things that I find in building a Social Network is engagement. Consistency, content, and relevance all have the ability to engage. However, the idea of engagement presents a challenge if you are not going to spend all your working hours entirely focused on interacting with your followers. Still, to effectively create a network, you must engage with your followers. With the little time we have, how can we as full time business people and part-time networkers hope to grow our audience? As I continue to grow my own audience, these are a few things I would recommend for consideration. Continue reading
Many of you reading this might be wondering what ICSC REcon 2013 is; the largest global retail convention in the world. The conference boasts well over 30,000 attendees annually. The attendees are comprised of developers, tenants, brokers, students, owners, investors and all other real estate service professionals. The trade show floors are amazing and the exhibitors usually spare no expense. Whether it is Jersey Mike’s or Jimmy John’s preparing and serving a sandwich or Bass Pro with one of their sponsored NASCAR vehicles on display, it is simply a sight to see. More importantly though, if you are a professional in sales, what are the merits of attending trade shows? Can you expect dividends from your investment of time and money?
There are a number of measurable and unmeasurable benefits of attending these trade shows and conferences. I will discuss a few of those ideas briefly and look forward to any comments or feedback on any of these benefits. Continue reading
I have considered blogging for quite sometime now and the idea of setting up a “WordPress” page and activating, publishing and customizing frankly overwhelmed me. I am a faker when it comes to computer savviness. Most people would say I know my way around but I am a novice in the making. I spent a lot of time trying to figure out how to get to this point which robs me of any creativity, I might possess. Hoping the sweat will be worth the results!